Be in the know about cannabis marketing
Come learn, play, and network with us. We're having an amazing time! Sign up for our monthly newsletter and stay informed of the latest cannabis marketing news and upcoming events in your state.
News and updates in Cannabis Marketing.
by Skye Downie In highly restricted industries it is crucial to use keywords to improve search engine optimization (SEO). In this Cannabis Marketing Association webinar, Scott Rabinowitz of Buoyance Digitals explains the best practices for using keywords in the...read more
5 Athletes Who Have Entered the Cannabis Industry: How Athletes are Marketing Cannabis to Shift the Stance on Professional Sports and Usage
by Dayle Guttenberg So, why are so many athletes stepping into the cannabis industry these days? Cannabis has always been a taboo form of medicine in the professional athletic world. Professional sports leagues still ban cannabis, even if a player “is using it under...read more
by Daniel Ulloa The New York Legislature did not pass a recreational cannabis bill before it adjourned for the summer to the disappointment of many. Governor Andrew Cuomo was previously strongly against legalization, having called it “a gateway drug”. However, in the...read more
by Lindsey Griffith We know the feeling: your cannabis marketing business is taking off and you want to elevate your marketing efforts. After running into several roadblocks along the way you may find yourself extremely frustrated. Is there any kind of paid...read more
Have you ever met a person and they told you that they’re an influencer? This is becoming more and more common as social media and network marketing are being hardwired into our society and the business world. Influencer marketing can be especially useful for small...read more
If you are a cannabis business, or any business for that matter, a content marketing strategy is of critical importance. Content marketing is a way for businesses to create, publish, and distribute content to a selected target audience. It is a way for you to control...read more
What companies do you think of when you think of good branding? Perhaps Nike, Apple, Tiffany & Co., or maybe you think of a smaller more local brand that you think has perfected what it means to be well branded. You get to see the end product of good...read more
Developing a cannabis marketing strategy can be tricky, and sometimes, just downright difficult. With ever-changing regulations and trends, it’s important to make sure your marketing efforts are being as effective as possible. Here are a few marketing mistakes that...read more
Hi there! Welcome to the new Cannabis Marketing Association website! Our team has been hard at work redesigning this experience so that you can enjoy all of the perks of your membership. When you become a CMA member, whether as an individual or a business, you gain...read more
Become a CMA Member Today!
Join the fun as we host exciting educational and networking events in your community. Engage with your marketing peers and collaborate to solve the cannabis industry's toughest marketing and public relations challenges, all while building community and having a great time!