News and updates in Cannabis Marketing.
It has been Cannabis Marketing Association’s pleasure to host this year's Future of Cannabis Marketing. We have created a list of resources and key takeaways from the event's speakers. Follow up, connect, and engage with the content provided, and show this year’s...
Cannabis and Generational Targeting How Art Meets Science with Cannabis Programmatic Advertising A CMA Webinar Brief By Emily Wells On November 9, Cannabis Marketing Association was joined by Guillermo Bravo, Chief Evangelist of MediaJel, and Ted Montanus, Director |...
By Katherine Wolf, Chief Marketing & Operations Officer, Malek’s Premium Cannabis What do you get when you type “cannabis brand” into Google? 90,000,000+ search results. Now the question becomes: what can you do to make yours stand out? Effectively using...
By Katherine Wolf, Chief Marketing & Operations Officer, Malek’s Premium Cannabis According to MJBizDaily, cannabis sales are projected to reach nearly $25 billion by the end of 2021. As the cannabis industry continues to grow (pun intended), what can your brand...
Cannabis and Generational Targeting A CMA Webinar Brief By Emily Wells On October 12, Cannabis Marketing Association was joined by Drew Pedersen, Director, Northwest of MNI Targeted Media to discuss preferences and marketing tactics by age segmentation. The...
By Klarn DePalma To differentiate your cannabis company, strengthen customer relationships, and build a business that endures, you must learn to convey how your products provide value. That’s what successful brands do, and that’s what leaders in the cannabis industry...
It has been Cannabis Marketing Association’s pleasure to host the 2021 Cannabis Marketing Summit. We have created a list of resources and key takeaways from the Summit speakers. Follow up, connect, and engage with the content provided. As always, show this year’s...
Cannabis Marketing Summit Session Spotlight Competitive Advantage Through Chemical Differentiation: Translating the Scientific Explanation to the Marketing Message featuring Dasheeda Dawson, Razia Hayden, Maggie DiSantis, and Dr. Sandra Carrillo, M.D. From June 8 to...
Cannabis Marketing Summit Session Spotlight Cookies and IDFA Regulations: What Cannabis Marketers Need to Know Now featuring Sam Hollander, Alice Lee, Dan Baril, Jeff Ragovin, and Micahel Blanche From June 8 to June 10, 2021, Cannabis Marketing Association will host...
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