Cannabis Marketing Summit Session Spotlight: We Don't Bite: The New Cannabis Influencer featuring Lauren Carter, Jordyn Pollock, Emily McCarter, Ashley Greenwood, and Victoria Baek From June 8 to June 10, 2021, the Cannabis Marketing Association will host the second...
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News and updates in Cannabis Marketing.
Session Spotlight: We Don’t Bite: The New Cannabis Influencer
Session Spotlight: I Was Told There’d Be No Math — Evaluating Brand Loyalty Measures
Cannabis Marketing Summit Session Spotlight I Was Told There'd Be No Math — Evaluating Brand Loyalty Measures featuring Liz Connors and Jewel Loree From June 8 to June 10, 2021, Cannabis Marketing Association will host the second annual virtual Cannabis Marketing...
Session Spotlight: Acquisition Workshop: Evaluating a Cannabis Brand
Cannabis Marketing Summit Session SpotlightAcquisition Workshop: Evaluating a Cannabis Brand featuring Claire Kaufmann and Alyssa Jank From June 8 to June 10, 2021, Cannabis Marketing Association will host the second annual virtual Cannabis Marketing Summit. The...
Simple Ways to Improve SEO for Cannabis Brands
5 Simple Ways to Improve SEO for Cannabis Brands By: Victoria Gonzalez Search engine optimization (SEO) is known as the process of improving both the quantity and quality of website traffic from search engines. SEO utilizes multiple elements that are all significant....
Party Like a Marketer Podcast: Episode 8 with Mary Pryor – Establishing Core Values for Cannabis Brands
Establishing Core Values for Cannabis Brands Party Like a Marketer Podcast: Episode 8 with Mary Pryor By: Victoria Gonzalez Episode 8 of CMA’s podcast, Party Like a Marketer, features guest Mary Pryor, CMO of Tonic CBD and Co-Founder of Cannaclusive. This episode’s...
CMA’s New Social Equity Program
Cannabis Marketing Association's Social Equity Program Launch By: Victoria Gonzalez The Cannabis Marketing Association operates based on three core values. Authenticity, inclusivity, and sustainable growth. CMA holds a mission to bring a positive perception to, and...
Crisis Communications During COVID-19
Crisis Communications During COVID-19 A CMA Webinar Brief By: Victoria Gonzalez Last March, CMA hosted a webinar featuring Jeanine Moss, CEO of J Moss & CO, Ricardo Baca, CEO of Grasslands, Marji Chimes, CMO of Coda Signature, and Dan Gardenswartz CFO of Spherex....
Cannabis Marketing Summit 2021: Welcome Post
Cannabis Marketing Summit 2021 Welcome Post By: Victoria Gonzalez Last year, the Cannabis Marketing Association produced and launched the inaugural Cannabis Marketing Summit. A one-of-a-kind event dedicated to promoting and establishing cannabis marketing best practices among industry communications professionals. Moreover, this year, CMA is excited to announce the return of our virtual Cannabis Marketing Summit from […]
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CMA’S New Member Benefits 2021
Cannabis Marketing Association New Member Benefits 2021 By: Victoria Gonzalez A year later into the COVID-19 pandemic has affected every aspect of our lives. Everything from how we work, learn, and create a community to how we interact with friends and family, looks...
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