News and updates in Cannabis Marketing.
By Tony Ham, NisonCo SEO Account Manager Rolling into the New Year, it’s critical to consider which strategies will lead your company and clients to success. In terms of ranking well on search engine result pages (SERPs), there are measurable ways to bolster your...
By Katherine Wolf, Chief Marketing & Operations Officer, Malek’s Premium Cannabis What do you get when you type “cannabis brand” into Google? 90,000,000+ search results. Now the question becomes: what can you do to make yours stand out? Effectively using...
By Katherine Wolf, Chief Marketing & Operations Officer, Malek’s Premium Cannabis According to MJBizDaily, cannabis sales are projected to reach nearly $25 billion by the end of 2021. As the cannabis industry continues to grow (pun intended), what can your brand...
By Kelly Ebbert, NisonCo SEO Content Writer Over the past few years, e-commerce has soared in popularity. Consumers have realized the convenience of online shopping, captivated by the ability to interact with diverse brands near and far. If you’re a cannabis brand...
By Andrea Beaulieu Are you looking to market towards more women in the cannabis industry? Are you trying to better understand who makes up this growing community? As more women start businesses in cannabis, we often have the opportunity to listen to the WHY, and why...
Source: Shutter Stock By Lavall Chichester SEO for ADA Compliance - Don’t Get Sued Traditionally, the role of Search Engine Optimization (SEO) is to help web sites and digital content increase their visibility on search engines like Google. Now, SEO should also...
A History Recap of the 'war on drugs' By Victoria Gonzalez Despite detrimental implications, the prohibition of cannabis has become a societal norm for nearly eight decades. As the cannabis industry becomes more widespread, it is easy to forget the past,...
Telling Cannabis Stories: A CMA Webinar Brief (recording embedded) By Vyla Carter On October 20, an international crowd met on an online webinar to learn about telling cannabis stories. A panel of four cannabis marketing experts spoke about effective ways to write...
Here is everything you need to know about Cannabis Marketing Association’s Future of Cannabis Marketing event: What is the Future of Cannabis Marketing Event? The Future of Cannabis Marketing event is a forward-thinking, half-day virtual Ted-talk style event. The...
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