News and updates in Cannabis Marketing.
The Do's and Don'ts of CBD Marketing By Jeffery Thompson, guest contributor The recent decriminalization and legalization of cannabis in many parts of the world have comprehensively changed how people perceive it. This does not mean that the marketing norm for...
by Becky Melamed Hope Wiseman, the Founder, and CEO of Mary and Main, a medical dispensary in Maryland, highlights the importance of community building in dispensary marketing. Hope Wiseman has always been passionate about serving her community. In 2014 she graduated...
How the Cannabis Marketing Community can Support Criminal Justice Reform Mary Bailey speaks about Last Prisoner Project Currently, over 40,000 people in the United States are incarcerated for cannabis-related offenses. Last Prisoner Project is working to change that....
Bootstrapped Cannabis Marketing 101: A Guide Watch the full webinar here --> What do you do when you need cannabis marketing but have limited resources? How do you produce engaging content for Instagram on a $0 budget? Bootstrapped marketing is possible and...
By Becky Melamed This is part three of a three-part blog series. Read Part 1 --> How to Become a Cannabis Influencer and Part 2 --> How to Become a Weed Influencer on Instagram How to Take Your 420 Influencer Account to the Next Level Okay, so you created your...
This is part one of a three-part blog series. By Becky Melamed What is an Influencer? Influencers are people who influence. Sounds easy, right? Chrissy Tegan and cooking. Kim Kardashian and fashion. Jonathan Van Ness and ice skating, political participation, and...
By Lilli Keinaenen We all want to be do-gooders and make good choices. But it’s not always so easy being green when you don’t know where to start. Here are some simple ideas to help you make sustainable cannabis marketing and branding choices for your business. Why...
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