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News and updates in Cannabis Marketing.

The Importance of Targeted Cannabis Messaging During Times of Crisis

The Importance of Targeted Cannabis Messaging During Times of Crisis

The Importance of Targeted Messaging During Times of Crisis: A CMA Webinar Brief By Vyla Carter In May of 2020, cannabis marketing experts came together for a CMA webinar to discuss targeted cannabis messaging during times of crisis, like the COVID-19 pandemic. Beth...

Utilizing Digital Advertising for Your Cannabis Brand

Utilizing Digital Advertising for Your Cannabis Brand

Utilizing Digital Advertising for Your Cannabis Brand: A CMA Webinar Brief By Vyla Carter Centro, a digital marketing company, brought forward some of its digital marketing team to speak to CMA members about digital advertising for cannabis brands. The panel included...

Everything You Need to Know About the Future of Cannabis Marketing Event

Everything You Need to Know About the Future of Cannabis Marketing Event

Here is everything you need to know about Cannabis Marketing Association’s Future of Cannabis Marketing event: What is the Future of Cannabis Marketing Event? The Future of Cannabis Marketing event is a forward-thinking, half-day virtual Ted-talk style event. The...

What’s the Best Paid Advertising Method for Your Cannabis Brand?

What’s the Best Paid Advertising Method for Your Cannabis Brand?

By Vyla Carter With limited options due to restrictions, paid cannabis advertising can be tricky. Google and Facebook are the typical platforms brands use to advertise, but they are often off-limits for cannabis brands. Even with these restrictions, there are several...

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