News and updates in Cannabis Marketing.
By Alex Apfel Due to restrictions surrounding the placement of Cannabis related advertisements, marketers are forced to find new unique ways to spread brand awareness and gain new supporters. One alternative to laws preventing billboards or advertising in...
By Lilli Keinaenen We all want to be do-gooders and make good choices. But it’s not always so easy being green when you don’t know where to start. Here are some simple ideas to help you make sustainable branding and marketing choices for your business. Why it matters...
By DJ Francis Frustrated by advertising restrictions and regulations on your cannabis business? It’s true: Paid advertising for cannabis products is tricky business. You don’t want your business on the wrong side of an ever-evolving set of laws. Before broaching paid...
By Lindsey Griffith With over 1 billion active monthly users it’s no secret that photo-driven Instagram is one of the top places for your cannabis business to be. Like many other facets of the cannabis industry, you may find yourself running into a lot of roadblocks...
by Skye Downie In highly restricted industries it is crucial to use keywords to improve search engine optimization (SEO). In this Cannabis Marketing Association webinar, Scott Rabinowitz of Buoyance Digitals explains the best practices for using keywords in the...
by Dayle Guttenberg So, why are so many athletes stepping into the cannabis industry these days? Cannabis has always been a taboo form of medicine in the professional athletic world. Professional sports leagues still ban cannabis, even if a player “is using it under...
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