Blog

News and updates in Cannabis Marketing.

What’s the Best Paid Advertising Method for Your Cannabis Brand?

What’s the Best Paid Advertising Method for Your Cannabis Brand?

By Vyla Carter With limited options due to restrictions, paid cannabis advertising can be tricky. Google and Facebook are the typical platforms brands use to advertise, but they are often off-limits for cannabis brands. Even with these restrictions, there are several...

How Cannabis Advertising Can Benefit from the Principles of Programmatic Media Buying

How Cannabis Advertising Can Benefit from the Principles of Programmatic Media Buying

CMA Webinar Briefing: How Cannabis Advertising Can Benefit from the Principles of Programmatic Media Buying This summer, Meredith Hentschel and Vik Kandeth of StackAdapt spoke to CMA members about programmatic advertising. StackAdapt helps brands, including cannabis...

The Complete Guide For CBD Marketing

The Complete Guide For CBD Marketing

The Do's and Don'ts of CBD Marketing By Jeffery Thompson, guest contributor The recent decriminalization and legalization of cannabis in many parts of the world have comprehensively changed how people perceive it. This does not mean that the marketing norm for...

Four Simple Swaps For Creating Sustainable Cannabis Brands

Four Simple Swaps For Creating Sustainable Cannabis Brands

By Lilli Keinaenen We all want to be do-gooders and make good choices. But it’s not always so easy being green when you don’t know where to start. Here are some simple ideas to help you make sustainable cannabis marketing and branding choices for your business. Why...

How To Cultivate a Killer Cannabis Instagram Feed

How To Cultivate a Killer Cannabis Instagram Feed

By Lindsey Griffith With over 1 billion active monthly users it’s no secret that photo-driven Instagram is one of the top places for your cannabis business to be. Like many other facets of the cannabis industry, you may find yourself running into a lot of roadblocks...

Be in the know about cannabis marketing

Come learn, play, and network with us. We're having an amazing time! Sign up for our monthly newsletter and stay informed of the latest cannabis marketing news and upcoming events in your state.