Date(s) - 10/18/2022
12:00 pm - 12:30 pm


Join Cannabis Marketing Association and Madeline Scanlon Tuesday, October 18 at 12:00 pm MT for a 30-minute webinar on How Delta-8 THC Changed the U.S. Hemp Game.
When the 2018 Farm Bill legalized CBD, it also unintentionally legitimized a number of psychoactive cannabinoids that can be synthesized from CBD. Products with delta-8 THC continue to gain popularity, making these hemp-derived cannabinoids more than a passing fad. Join Brightfield Group’s Senior Insights Analysts as she provides a history of hemp-derived cannabinoids and insights into who is using them today and what tomorrow is likely to bring.
In this session, you’ll learn:
·  How and why delta-8 entered CBD market channels
·  The state of hemp-derived THC in 2022
·  Today’s delta-8 & delta-10 THC consumers
·  Key considerations for the future of hemp-derived THC
About the speaker: Madeline Scanlon is a senior insights analyst for Brightfield Group, where she analyzes cannabis consumer and product data to craft actionable insights for the US and Canadian cannabis markets.
This event is free to active CMA Members and $20 for Non-Members. Members, you must be logged in to the Member Portal to access the Members-Only ticket tier. If you are unsure of your Membership status, please email



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