Party Like a Marketer Podcast
Episode 11: The Powerful Role of Marketing in Growing Your Cannabis Brand
Episode Description
Lisa Buffo, Founder and CEO of Cannabis Marketing Association, sat down with Ru Johnson, Owner of Roux Black Consulting, to discuss the powerful role of marketing in the growth of your cannabis brand. For more information, visit us at TheCannabisMarketingAssociation.com
Meet Your Host
LISA BUFFO, Founder and CEO of Cannabis Marketing Association
Lisa Buffo is an award-winning entrepreneur and marketer with a passion for launching companies with experience in both the cannabis and technology industries. Lisa is the Founder & CEO of the Cannabis Marketing Association, a membership based organization focused on education and best practices for industry marketers with the vision of rebranding cannabis at the national level. She was named one of 2019’s 40 Under 40 Rising Stars in Cannabis by Marijuana Venture Magazine in 2019 and named “The Marketing Guru” by Women & Weed magazine and is a featured speaker and media source in publications like Forbes, The Guardian, and VICE. You can find her on Instagram @libuff and Twitter @libuff21.
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