Cannabis Marketing Association
presents
cannabis marketing summit
Virtual Conference
June 1-4, 2020
in partnership with


THANK YOU TO OUR SPONSORS & ATTENDEES FOR MAKING THE INAUGURAL CANNABIS MARKETING SUMMIT AN AMAZING EXPERIENCE!
Summit Attendees: Recordings are now available on our Member Portal! Your username is the email address you used to register for the Summit. To set your password, click “Forgot Password”.
If you were unable to attend the Summit but are interested in viewing the recordings, you may purchase the recordings here.
The Cannabis Marketing Summit is the premier online event for senior level marketers responsible for the marketing budgets of licensed brands in the cannabis industry.
The goal of the Summit is to evaluate the current state of cannabis marketing and learn about the practical tools, tactics, and data that produce effective strategies and campaigns for cannabis brands across the country.
This event is for marketing leadership — CEOs, CMOs, VPs of Marketing, Directors of Marketing, and senior level marketing professionals who work in-house or on the agency side for licensed cannabis companies. All are welcome.


Virtual Conference Agenda
Day 1
Speed Networking


Scott Axcell
VP Marketing, Marijuana Business Daily


Lisa Buffo
CEO, Cannabis Marketing Association


Chris Walsh
CEO, Marijuana Business Daily


Ericka Pittman
CMO,
Viola Brands


Sean Curley
CMO, Canna Provisions


Jennifer Dooley
CSO, Green Thumb Industries


Amy Larson
VP Sales & Marketing, Simplifya


Raft Hollingsworth
CEO, Hollingsworth Cannabis Company


Daniel Stein
CEO, EVB
Day 2
Hope Wiseman, CEO, Mary & Main


Joe Hodas
CMO, Wana Brands


Hope Wiseman
Founder & CEO,
Mary & Main


Durée Ross
CEO, Durée & Company


Ricardo Baca
CEO, Grasslands


Alphonso (Tucky) Blunt Jr.
Owner, Blunts + Moore
Workshop: Effective Campaign Development Strategies: What To Do and How To Do It
In order to take bold, calculated steps you must first, know where you’re going. The second step is knowing who you’re trying to reach and what you hope to attain once you meet your final goal. Effective Campaign Development Strategies will show you what to do, how to do it and when to implement these steps and strategies. Participants will leave with creative messaging, dynamic perspective and a case study on the best methods to amplify their messaging in the cannabis space. We’ll touch on social media, direct to consumer email campaigns and press.
Ru Johnson, Minority Cannabis Business Association


Ru Johnson
Minority Cannabis Business Association
Day 3
Jen Turano, CMO, BR Brands
Moderator: Mary Pryor, CMO, Tonic CBD


Kyle Porter
President, CMW Media


Jen Turano
CMO, BR Brands


Daniel Yi
CCO, Shryne Group


Mary Pryor
CMO, Tonic CBD


Oren TOdoros
Director of Marketing & PR, CannBe Media
Moderator: Imani Dawson, Owner, MJM Consulting


Cory Rothschild
SVP Brand Marketing, Cresco Labs


Hirsh Jain
Director of Government Affairs, Caliva


Valda Coryat
CMO,
Trulieve


Imani Dawson
Executive Director, Cannabis Education Advocacy Symposium and Expo (CEASE)


Bart Schaneman
Reporter Cultivation & Extraction, MJBiz Daily
Day 4


Courtney Mathis
Founder & CEO, Cannabis Doing Good
Founder & President, kindColorado


Kelly Perez
Co-Founder, Cannabis Doing Good


John Shute
CEO, PufCreativ
Cannabis as an Essential Business — What does it mean?
- What does the essential designation of cannabis mean to you?
- How has being deemed essential changed your current business or brand?
- What does cannabis being deemed essential mean for the future?
Presented by the Host Committee
Cannabis Marketing Summit Host Committee
The Cannabis Marketing Summit’s Host Committee is a group of top cannabis marketing professionals who are experts in the cannabis industry and talented in their craft. These individuals represent different verticals across the North American supply chain and they have thoughtfully assisted Cannabis Marketing Association in its early stage. The Host Committee has curated the Cannabis Marketing Summit experience to provide maximum value for the industry’s top marketing professionals who will be in attendance.


LISA BUFFO
Founder and CEO
Cannabis Marketing Association


CHRIS DAY
VP & External Relations
Marijuana Business Daily


MIKE LEIBOWITZ
Founder
Veritas Cannabis, Olio, and Higher Grade