Party Like a Marketer Podcast
Episode 12: From Life Without Parole to Establishing a Mission-Specific Brand
Episode Description
Lisa Buffo, Founder and CEO of Cannabis Marketing, sat down with Corvain Cooper, Chief Brand Ambassador at 40 Tons, to talk about his story and the best ways to elevate a mission-specific cannabis brand.
Corvain was recently granted clemency from a life sentence without parole for a non-violent cannabis offense. Watch his release on CBS This Morning.
Find Corvain and 40 Tons on Social Media:
Support Corvain’s Reentry: https://www.gofundme.com/f/CORVAIN-COOPER
For more information, visit https://thecannabismarketingassociation.com/
Meet Your Host
LISA BUFFO, Founder and CEO of Cannabis Marketing Association
Lisa Buffo is an award-winning entrepreneur and marketer with a passion for launching companies with experience in both the cannabis and technology industries. Lisa is the Founder & CEO of the Cannabis Marketing Association, a membership based organization focused on education and best practices for industry marketers with the vision of rebranding cannabis at the national level. She was named one of 2019’s 40 Under 40 Rising Stars in Cannabis by Marijuana Venture Magazine in 2019 and named “The Marketing Guru” by Women & Weed magazine and is a featured speaker and media source in publications like Forbes, The Guardian, and VICE. You can find her on Instagram @libuff and Twitter @libuff21.
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