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Cannabis Marketing and Communications Mixer [FREE VIRTUAL NETWORKING]

Join CMA and NisonCo for a pre-MJBizCon Cannabis Marketing and Communications Mixer on October 13 at 2:00pm MT/4:00 pm ET
Join Cannabis Marketing Association and NisonCo on Gatheround on October 13!
This informal networking session is to connect marketers and communications professionals in the cannabis community with one another — wherever they are in the world. Attendees will be able to introduce themselves and have private conversations in breakout rooms.
The link to join the Gatheround event will be included in your registration confirmation. You will also be added to a calendar invite which will include the Gatheround link. If you have not received the Gatheround link, please email membership@marketingcannabis.org.
This virtual event is open and free to all.
See you there!

Cannabis Marketing Association & NisonCo Marketing Mixer [MJBIZCON]

Join CMA and NisonCo for appetizers, drinks, and networking at Margaritaville on the Strip Thursday, October 21 from 6:00 - 8:00 pm PT.

Join Cannabis Marketing Association and NisonCo for appetizers, drinks, and networking at Margaritaville on the Strip after MJBizCon on Thursday, October 21 from 6:00 - 8:00 pm PT.
This mixer will connect CMA Members, NisonCo friends and family, and cannabis business and marketing professionals alike following the second day of the MJBizCon 2021 conference.
There will be a private bar and outdoor patio at this private, second-floor event space.
Due to COVID concerns, this event has limited capacity. Active CMA Members and approved NisonCo friends and family will be guaranteed admission. General Admission registrants will be admitted based on availability. Registrants will receive attendance confirmation from hosts a week prior to the event. ONE REGISTRATION PER PERSON.
We ask that all attendees provide proof of COVID vaccination — you can upload this documentation to the Google Form included in your registration confirmation. If you are unable to do this, we respectfully ask that you stay home from this event. Masks are optional but encouraged.
We look forward to seeing you in person! Please reach out to membership@marketingcannabis.org with questions or concerns.
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PLEASE READ:
In light of the ongoing spread of COVID-19, individuals who fall within any of the categories below should not engage in in-person Cannabis Marketing Association events or activities. By attending a CMA event, you certify that you do not fall into any of the following categories:
1. Individuals who currently or within the past fourteen (14) days have experienced any symptoms associated with COVID-19, which include fever, cough, and shortness of breath among others;
2. Individuals who have traveled at any point in the past fourteen (14) days either internationally or to a community in the U.S. that has experienced or is experiencing sustained community spread of COVID-19; or
3. Individuals who believe that they may have been exposed to a confirmed or suspected case of COVID-19 or have been diagnosed with COVID-19 and are not yet cleared as non-contagious by state or local public health authorities or the health care team responsible for their treatment.
ASSUMPTION OF THE RISK
I acknowledge and understand the following:
1. Participation includes possible exposure to and illness from infectious diseases including but not limited to COVID-19. While particular rules and personal discipline may reduce this risk, the risk of serious illness and death does exist;
2. I knowingly and freely assume all such risks related to illness and infectious diseases, such as COVID-19, even if arising from the negligence or fault of the Released Parties; and
3. I hereby knowingly assume the risk of injury, harm and loss associated with the Activity, including any injury, harm and loss caused by the negligence, fault or conduct of any kind on the part of the Released Parties.
Please notate that an RSVP confirms that you agree to all terms above.

Cannabis Marketing Reception with Cannabis Marketing Association and NisonCo [MJBizCon]

Join Cannabis Marketing Association and NisonCo from 6:00 - 8:00 pm PT on November 16 for our third annual Cannabis Marketing Reception!
This mixer will connect CMA Members, NisonCo friends and family, and cannabis business and marketing executives for appetizers, drinks, and networking at Margaritaville on the Strip following the first day of MJBizCon. Marijuana Matters, a member of CMA's Social Equity Program will also be present, come say hello!
There will be a bar and outdoor patio at this private event space.
This event is free and open to all. CMA Members and NisonCo friends and family will be guaranteed admission. GA registrants will be admitted based on capacity, and registrants who already work in the cannabis industry will be given priority. All registrants will be entered in a raffle for a free CMA Membership and a free consultation service from NisonCo. Register below!
About Cannabis Marketing Association:
Cannabis Marketing Association was founded in 2016 by cannabis marketing executive Lisa Buffo in response to the unprecedented challenges cannabis communications professionals were experiencing. Industry marketers were unable to use traditional marketing tactics and technology such as paid advertising, social media, or digital outlets. This reality, coupled with unclear regulations across fragmented markets and a pervasive perception problem, left cannabis marketers with the task of rebranding cannabis as the then-nascent industry was rapidly growing. Cannabis Marketing Association was established to bring the cannabis marketing community together so that best practices could be shared through our collective knowledge. Today, CMA seeks to formally establish these best practices and further elevate the discussion about the modern brand of legal cannabis.
About NisonCo: 
NisonCo is a Public Relations, SEO and Content Creation marketing agency deeply rooted in advocacy. As we approach a decade of cannabis industry expertise, we seek to use our network to advance inclusive social policy and sustainability. NisonCo President Evan Nison is thrilled to be back in Vegas with his team to host top-level entrepreneurs, journalists and marketers alongside CMA for the third year running at MJBizCon 2022. Connect with the NisonCo team here.
About Marijuana Matters:
Marijuana Matters is a social enterprise working at the nexus of community, industry, and government, whose mission is to create pathways out of poverty for those most harmed by the war on drugs through advocacy, education, and entrepreneurship. Learn more about Marijuana Matters and how you can support them here.
We look forward to seeing you in person! Please reach out to membership@marketingcannabis.org with questions or concerns.

 

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How Art Meets Science with Cannabis Programmatic Advertising

Join CMA, MediaJel, and SMART AdServer on November 9 at 12:00 pm MT for How Art Meets Science with Cannabis Programmatic Advertising.
Harness the power of programmatic advertising freedom with the top 6 campaigns we recommend you launch right away. Your dispensary can easily connect with potential cannabis consumers while they’re browsing their favorite websites and using the apps they love with your secret weapon in programmatic advertising: display ads. This week, we’ll dive deep into the compliant approach, complete with real-time reporting. Score more customers and sales with our pro tips.
The structure is a 30-minute webinar then 30 minute AMA in partnership with SMART, the 2nd largest global ad network, after Google.
Session Objectives

  • Educate Cannabis Advertisers on Programmatic “Freedom”
  • Understanding the landscape & Cutting out AdTech Tax
  • Green Garden (For Publishers & Advertisers)
  • Semantic & Use of Data in a cookieless world
  • Globalization

Speaker Bios
Guillermo Bravo, Chief Evangelist, MediaJel
Guillermo has 20 years of experience applying his expertise to marketing teams in both startup and agency environments. His passion is spearheading initiatives to drive sales, expand lead generation, and develop intuitive strategies. He combines big-picture thinking, innovation, collaboration, and creativity to drive marketing campaigns.
Edward Montanus, Director | Demand Partnerships - North America, SMART AdServer
Experienced advertising technology and digital media professional. Specializing in strategic partnerships, business development, and sales.
This event is free to CMA Members and $20 for Non-Members. If you are unsure of your Membership status, please email membership@marketingcannabis.org.

[FREE] Measuring Your Brand Health – Critical Data You Can’t Live Without

Virtual Event Virtual Event

Join Cannabis Marketing Association and Brightfield Group’s Senior Director of Insights, Meg Bluth, Tuesday, November 29 at 12:00 pm MT for a 60-minute webinar on why keeping tabs on your brand’s ongoing performance is vital to long-term success.  In emerging markets like Cannabis, effective performance monitoring requires an understanding from the consumer lens, beyond POS […]

Free

The State of Cannabis Marketing 2022: A Year in Review

Virtual Event Virtual Event

Join CMA our Founder & CEO, Lisa Buffo at 12:00 pm MT on December 6 for a fireside chat on the state of cannabis marketing in 2022. Round out the year with all of CMA’s top cannabis marketing insights and highlights over the last year. This event is exclusive to active CMA Members. If you are […]

Free

Cannabis Marketing Association x Cannabis Doing Good Holiday Mixer

Ratio Beerworkds 2920 Larimer Street, Denver, CO

Join Cannabis Marketing Association and Cannabis Doing Good on Tuesday, December 6 from 5:30 – 8:30 pm MT at Ratio Beerworks in RiNo Art District, Denver, Colorado for an informal networking mixer and connect with Colorado-based CMA Members, CDG Members, and cannabis communications and business professionals! This event is free and open to all. CMA […]

Free

[FREE] Technical SEO: A Deep Dive Into Optimization — *Rescheduled*

Virtual Event Virtual Event

Join CMA and Jeremy Johnson, Business Development Manager at Dispense at 12:00 pm MT on Wednesday, December 8 for the final webinar in our three-part SEO series, “Technical SEO: A Deep Dive Into Optimization“. Loading times, backlinks, image sizes, structured data, schema, and more. What does it all mean? Why does it matter? What are […]

Free

December Members-Only Virtual Networking: Data & Dance

Virtual Event Virtual Event

Join CMA on December 9  at 1:00 pm MT for our interactive virtual networking event with music tips for leveraging data in your cannabis marketing! This informal networking session is to connect marketers in the CMA community with each other to learn about how data benefits cannabis brands and retailers and enjoy dance music! Attendees […]

Free

Future of Cannabis Marketing 2023

Virtual Event Virtual Event

Cannabis Marketing Association is proud to present the third annual Future of Cannabis Marketing — a forward-thinking, half-day virtual Ted-style event, on February 7, 2023.   As the end of Prohibition rapidly nears, we have the opportunity to build a new industry that communicates authentically to consumers and patients and is mindful of the relationships […]

$124.00 – $175.00

Doing More With Less: Investing in Marketing During a Recession

Virtual Event Virtual Event

Join Cannabis Marketing Association at 12:00 pm MT on February 28 for "Doing More With Less: Investing in Marketing During a Recession", moderated by CMA Founder & CEO, Lisa Buffo. The cannabis industry is facing new challenges as the economy enters a recession. In this webinar, we will explore ways to invest in marketing during […]

Free – $20.00

Maximizing 4/20 Marketing: Effective Strategies for Cannabis Brands and Retailers on Any Budget

Virtual Event Virtual Event

As the cannabis industry continues to grow, 4/20 has become an increasingly important date for cannabis brands and retailers to connect with consumers. However, not all cannabis companies have the luxury of big marketing budgets to leverage. This webinar will explore effective marketing strategies for 4/20 that can be implemented by cannabis brands and retailers […]

Free – $20.00