Future of Cannabis Marketing 2023
February 7, 2023 @ 9:30 am - 3:30 pm MST
Cannabis Marketing Association is proud to present the third annual Future of Cannabis Marketing — a forward-thinking, half-day virtual Ted-style event, on February 7, 2023. As the end of Prohibition rapidly nears, we have the opportunity to build a new industry that communicates authentically to consumers and patients and is mindful of the relationships between government, industry, and the people.
It all boils down to this:
What is the cannabis future that we want?
What do cannabis marketing leaders need to do now to shape that future and why?
In order to build the industry we want, we must visualize and conceptualize it in advance. Often big ideas require forward-thinking and debate before they are ready for public presentation and acceptance. The Future of Cannabis Marketing will present these ideas to the industry to open up dialogue amongst the industry’s communications leaders so we can put change into action.
The Future of Cannabis Marketing may cover topics like branding, retail, and agency. The CMA Member-led Host Committee will select speakers. Winning presentations are considered based on their originality, relevance to the event description, and importance to the industry. Each session is approximately 20 minutes with 10 minutes for live Q&A.
AGENDA (subject to change)
9:30 – 10:30 am — Speed Networking 1:1**
10:45 – 11:00 am — Opening Remarks, Lisa Buffo
11:00 – 11:30 am — Speaker and Session Title TBA
11:30 – 12:00 pm — Speaker and Session Title TBA
12:00 – 12:30 am —Speaker and Session Title TBA
12:30 – 12:45 pm — Intermission
12:45 – 1:15 pm — Speaker and Session Title TBA
1:15 – 1:45 pm — Speaker and Session Title TBA
1:45 – 2:00 pm — Closing Remarks
CMA MEMBERS ONLY
2:30 – 3:30 — Speakers Post Show Roundtable
All times are in MOUNTAIN. This is a VIRTUAL EVENT!
CMA Members: you must log in to the Member Portal to access the Members-Only ticket tier.