In the midst of COVID-19, we know that many of you are facing great uncertainty in your business. There are a lot of unknowns, but with more time at home this could be the perfect opportunity to learn something new or brush up on your marketing skills. So what can you...
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News and updates in Cannabis Marketing.
We Won An Addy Award! American Advertising Federation — for Brand Development
What were we up to last weekend? Dressed in the "Great Adsby" (Gatsby) theme, our team headed down to Colorado Springs to receive a Silver Award for Brand Development from the American Advertising Federation's Colorado Springs chapter! The Cannabis Marketing...
The State of Cannabis Marketing for 2020: A Fireside Chat with CMA’s CEO, Lisa Buffo
The State of Cannabis Marketing in 2020: A Fireside Chat with CMA’s CEO, Lisa Buffo blog by Clare Mulvey (webinar recap) Are you interested in learning about cannabis marketing trends seen in 2019 and hearing some predictions for 2020? Lisa Buffo, CMA's CEO, and Skye...
The Cannabis Marketing Summit: Who, What, When, Where, Why?
The Cannabis Marketing Summit June 2, 2020 Where is it going to be held? The Cannabis Marketing Summit will be held at Ernest Morial Convention Center in New Orleans, LA. The building is steps away from Canal Street on the banks of the Mississippi River. The...
In Search of the Wealthy Weedsters
By Bob Sillick Bob is a marketing consultant and content researcher, writer, editor and manager. Wealthy individuals and households are consumers like all other citizens with various incomes. The wealthy buy houses, vehicles, groceries, toilet paper – and...
Two Helpful Advertising and Marketing Alternatives for Cannabis Companies
By Alex Apfel Due to restrictions surrounding the placement of Cannabis related advertisements, marketers are forced to find new unique ways to spread brand awareness and gain new supporters. One alternative to laws preventing billboards or advertising in...
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