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[et_pb_section fb_built="1" admin_label="section" _builder_version="4.16" global_colors_info="{}"][et_pb_row admin_label="row" _builder_version="4.16" background_size="initial" background_position="top_left" background_repeat="repeat" hover_enabled="0" global_colors_info="{}" sticky_enabled="0"][et_pb_column type="4_4" _builder_version="4.16" custom_padding="|||" global_colors_info="{}" custom_padding__hover="|||"][et_pb_image _builder_version="4.18.1" _module_preset="default" hover_enabled="0" sticky_enabled="0" title_text="Denver Mixer — IG (1)" src="https://thecannabismarketingassociation.com/wp-content/uploads/2022/10/Denver-Mixer-—-IG-1.png"][/et_pb_image][et_pb_text admin_label="Text" _builder_version="4.18.1" background_size="initial" background_position="top_left" background_repeat="repeat" global_colors_info="{}"]   Join Cannabis Marketing Association and Cannabis Doing Good on Tuesday, December 6 from 5:30 - 8:30 pm MT at Ratio Beerworks in RiNo Art District, Denver, Colorado for an informal networking mixer and connect with Colorado-based CMA Members, CDG Members, and cannabis communications and business professionals! This event is free and open to all. CMA and CDG Members are guaranteed admission and non-members will be granted admission on a first-come-first-served basis.  Food will be provided by CMA and CDG. Attendees will be responsible for their own drink tabs. There is limited sponsorship availability for this event — please reach out to [email protected] if you're interested in learning more about sponsorship. We look forward to seeing you in person! Please reach out to [email protected] with questions or concerns.   hbspt.forms.create({ region: "na1", portalId: "5365456", formId: "325ea412-c12b-47c1-80ba-dcd5e5b8c70a" }); [/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]

Join Cannabis Marketing Association and NisonCo from 6:00 - 8:00 pm PT on November 16 for our third annual Cannabis Marketing Reception! This mixer will connect CMA Members, NisonCo friends and family, and cannabis business and marketing executives for appetizers, drinks, and networking at Margaritaville on the Strip following the first day of MJBizCon. Marijuana Matters, a member of CMA's Social Equity Program will also be present, come say hello! There will be a bar and outdoor patio at this private event space. This event is free and open to all. CMA Members and NisonCo friends and family will be guaranteed admission. GA registrants will be admitted based on capacity, and registrants who already work in the cannabis industry will be given priority. All registrants will be entered in a raffle for a free CMA Membership and a free consultation service from NisonCo. Register below! About Cannabis Marketing Association: Cannabis Marketing Association was founded in 2016 by cannabis marketing executive Lisa Buffo in response to the unprecedented challenges cannabis communications professionals were experiencing. Industry marketers were unable to use traditional marketing tactics and technology such as paid advertising, social media, or digital outlets. This reality, coupled with unclear regulations across fragmented markets and a pervasive perception problem, left cannabis marketers with the task of rebranding cannabis as the then-nascent industry was rapidly growing. Cannabis Marketing Association was established to bring the cannabis marketing community together so that best practices could be shared through our collective knowledge. Today, CMA seeks to formally establish these best practices and further elevate the discussion about the modern brand of legal cannabis. About NisonCo:  NisonCo is a Public Relations, SEO and Content Creation marketing agency deeply rooted in advocacy. As we approach a decade of cannabis industry expertise, we seek to use our network to advance inclusive social policy and sustainability. NisonCo President Evan Nison is thrilled to be back in Vegas with his team to host top-level entrepreneurs, journalists and marketers alongside CMA for the third year running at MJBizCon 2022. Connect with the NisonCo team here. About Marijuana Matters: Marijuana Matters is a social enterprise working at the nexus of community, industry, and government, whose mission is to create pathways out of poverty for those most harmed by the war on drugs through advocacy, education, and entrepreneurship. Learn more about Marijuana Matters and how you can support them here. We look forward to seeing you in person! Please reach out to [email protected] with questions or concerns.   hbspt.forms.create({ region: "na1", portalId: "5365456", formId: "cd20f29e-cc04-4d14-b358-135f8386e02b" });

Join Cannabis Marketing Association on Wednesday, August 17 from 5:30 to 8:00 pm at RiNo Beer Garden in Denver, Colorado for an informal networking mixer and connect with Colorado-based CMA Members and cannabis communications professionals! This event is free and open to all. CMA Members are guaranteed admission and non-members will be granted admission on a first-come-first-served basis.  Appetizers will be provided by CMA. Attendees will be responsible for their own drink tabs. There is limited sponsorship availability for this event — please reach out to [email protected] if you're interested in learning more about sponsorship. We look forward to seeing you in person! Please reach out to [email protected] with questions or concerns.

Join CMA, MediaJel, and SMART AdServer on November 9 at 12:00 pm MT for How Art Meets Science with Cannabis Programmatic Advertising. Harness the power of programmatic advertising freedom with the top 6 campaigns we recommend you launch right away. Your dispensary can easily connect with potential cannabis consumers while they’re browsing their favorite websites and using the apps they love with your secret weapon in programmatic advertising: display ads. This week, we’ll dive deep into the compliant approach, complete with real-time reporting. Score more customers and sales with our pro tips. The structure is a 30-minute webinar then 30 minute AMA in partnership with SMART, the 2nd largest global ad network, after Google. Session Objectives Educate Cannabis Advertisers on Programmatic “Freedom” Understanding the landscape & Cutting out AdTech Tax Green Garden (For Publishers & Advertisers) Semantic & Use of Data in a cookieless world Globalization Speaker Bios Guillermo Bravo, Chief Evangelist, MediaJel Guillermo has 20 years of experience applying his expertise to marketing teams in both startup and agency environments. His passion is spearheading initiatives to drive sales, expand lead generation, and develop intuitive strategies. He combines big-picture thinking, innovation, collaboration, and creativity to drive marketing campaigns. Edward Montanus, Director | Demand Partnerships - North America, SMART AdServer Experienced advertising technology and digital media professional. Specializing in strategic partnerships, business development, and sales. This event is free to CMA Members and $20 for Non-Members. If you are unsure of your Membership status, please email [email protected].

Join CMA and NisonCo for appetizers, drinks, and networking at Margaritaville on the Strip Thursday, October 21 from 6:00 - 8:00 pm PT. [LIMITED CAPACITY | APPROVAL REQUIRED] Join Cannabis Marketing Association and NisonCo for appetizers, drinks, and networking at Margaritaville on the Strip after MJBizCon on Thursday, October 21 from 6:00 - 8:00 pm PT. This mixer will connect CMA Members, NisonCo friends and family, and cannabis business and marketing professionals alike following the second day of the MJBizCon 2021 conference. There will be a private bar and outdoor patio at this private, second-floor event space. Due to COVID concerns, this event has limited capacity. Active CMA Members and approved NisonCo friends and family will be guaranteed admission. General Admission registrants will be admitted based on availability. Registrants will receive attendance confirmation from hosts a week prior to the event. ONE REGISTRATION PER PERSON. We ask that all attendees provide proof of COVID vaccination — you can upload this documentation to the Google Form included in your registration confirmation. If you are unable to do this, we respectfully ask that you stay home from this event. Masks are optional but encouraged. We look forward to seeing you in person! Please reach out to [email protected] with questions or concerns. ### PLEASE READ: In light of the ongoing spread of COVID-19, individuals who fall within any of the categories below should not engage in in-person Cannabis Marketing Association events or activities. By attending a CMA event, you certify that you do not fall into any of the following categories: 1. Individuals who currently or within the past fourteen (14) days have experienced any symptoms associated with COVID-19, which include fever, cough, and shortness of breath among others; 2. Individuals who have traveled at any point in the past fourteen (14) days either internationally or to a community in the U.S. that has experienced or is experiencing sustained community spread of COVID-19; or 3. Individuals who believe that they may have been exposed to a confirmed or suspected case of COVID-19 or have been diagnosed with COVID-19 and are not yet cleared as non-contagious by state or local public health authorities or the health care team responsible for their treatment. ASSUMPTION OF THE RISK I acknowledge and understand the following: 1. Participation includes possible exposure to and illness from infectious diseases including but not limited to COVID-19. While particular rules and personal discipline may reduce this risk, the risk of serious illness and death does exist; 2. I knowingly and freely assume all such risks related to illness and infectious diseases, such as COVID-19, even if arising from the negligence or fault of the Released Parties; and 3. I hereby knowingly assume the risk of injury, harm and loss associated with the Activity, including any injury, harm and loss caused by the negligence, fault or conduct of any kind on the part of the Released Parties. Please notate that an RSVP confirms that you agree to all terms above.

Join CMA and MNI Targeted Media on October 12 at 12:00 pm MT for "Cannabis and Generational Targeting" [FREE WEBINAR] Times they are a-changin'. The Dylan anthem seems especially apt for the growing cannabis business industry. Usage by consumers is growing and businesses are responding. Keeping pace with all the moving pieces is not something anyone, however energized, should do solo. At MNI we believe knowing audience preferences is what defines the success of any marketing campaign. Cannabis and Generational Targeting takes a look at preferences and tactics by age segmentation. Give a listen and let us know if what we see aligns with you. THIS WEBINAR IS FREE AND OPEN TO ALL Speaker Bio Drew Pedersen is Director, Northwest at MNI Targeted Media. Drew is a recognized leader in online advertising strategy, with over 10 years of experience working with some of the most reputable names in media including TIME, Fortune, CNNMoney.com and MNI Targeted Media. His commitment to success and unparalleled tenacity has directly corresponded to his rapid rise at Time Inc. / Meredith. He was awarded the prestigious ‘TIME Salesperson of the Year’ and ‘Time Inc. Chairman’s Award Winner’ in 2015. After several successful years as a media seller, Drew was promoted to management at MNI in 2016 where he was instrumental in enhancing MNI’s footprint from Seattle to San Diego. Consistent with his ability to recognize new markets, Drew is now on the forefront of MNI’s growing cannabis business and an advocate of its CannabX exchange. He is a graduate of Arizona State University. This webinar is free and open to all.

Join CMA on October 5 at RiNo Beer Garden in Denver, Colorado for our first in-person event of 2021! Join Cannabis Marketing Association on Tuesday, October 5 from 5:30 to 8:30 pm at RiNo Beer Garden in Denver, Colorado for our first in-person event of 2021! This mixer is intended to connect Colorado-based CMA Members and cannabis communications professionals face-to-face after a long year of screen time and virtual events. Snacks and appetizers will be provided by CMA. Attendees will be responsible for their own drink tabs. Although not required by the venue, CMA asks that you provide proof of vaccination or proof of a negative COVID test taken within 72 hours of the event. If you are unable to do this, we respectfully ask that you stay home from this event. Masks are optional but encouraged. Due to COVID concerns and space allotted by the venue, this event is limited capacity. Active CMA Members will be guaranteed admission and Non-CMA Members will be admitted on a first-come-first-served basis. Registrants will receive attendance confirmation from CMA by Monday, October 4. We look forward to seeing you in person! Please reach out to [email protected] with questions or concerns. ### In light of the ongoing spread of COVID-19, individuals who fall within any of the categories below should not engage in in-person Cannabis Marketing Association events or activities. By attending a CMA event, you certify that you do not fall into any of the following categories: 1. Individuals who currently or within the past fourteen (14) days have experienced any symptoms associated with COVID-19, which include fever, cough, and shortness of breath among others; 2. Individuals who have traveled at any point in the past fourteen (14) days either internationally or to a community in the U.S. that has experienced or is experiencing sustained community spread of COVID-19; or 3. Individuals who believe that they may have been exposed to a confirmed or suspected case of COVID-19 or have been diagnosed with COVID-19 and are not yet cleared as non-contagious by state or local public health authorities or the health care team responsible for their treatment. ASSUMPTION OF THE RISK I acknowledge and understand the following: 1. Participation includes possible exposure to and illness from infectious diseases including but not limited to COVID-19. While particular rules and personal discipline may reduce this risk, the risk of serious illness and death does exist; 2. I knowingly and freely assume all such risks related to illness and infectious diseases, such as COVID-19, even if arising from the negligence or fault of the Released Parties; and 3. I hereby knowingly assume the risk of injury, harm and loss associated with the Activity, including any injury, harm and loss caused by the negligence, fault or conduct of any kind on the part of the Released Parties. Please notate that an RSVP confirms that you agree to all terms above.

Join CMA and NisonCo for a pre-MJBizCon Cannabis Marketing and Communications Mixer on October 13 at 2:00pm MT/4:00 pm ET [FREE & VIRTUAL] Join Cannabis Marketing Association and NisonCo on Gatheround on October 13! This informal networking session is to connect marketers and communications professionals in the cannabis community with one another — wherever they are in the world. Attendees will be able to introduce themselves and have private conversations in breakout rooms. The link to join the Gatheround event will be included in your registration confirmation. You will also be added to a calendar invite which will include the Gatheround link. If you have not received the Gatheround link, please email [email protected]. This virtual event is open and free to all. See you there!

Join CMA and Tammy Puyear on Tuesday, September 28 at 12:00 pm MT. Join CMA and Tammy Puyear on Tuesday, September 28 at 12:00 pm MT and get a chance to ask questions to better understand the intricacies of cannabis marketing in newly legal markets. Already know exactly what you want to ask this cannabis marketing pro? You can submit your questions with your ticket purchase; this hour-long live event will include 30 minutes of pre-submitted questions and 30 minutes of open Q&A. Speaker Bio Tammy Puyear, President of We are JAINE, has been following and investing in cannabis since 1998. In 2019 when Missouri’s MJ program became a reality, she left her executive career in healthcare and immersed herself in Missouri’s burgeoning cannabis industry. Puyear contributes as a freelancer to Greenway Magazine, MJ Brand Insights, and other industry publications, serves private cannabis ancillary clients as a consultant, and serves in a marketing role for one of Missouri’s vertical operators. Registrants will receive a link to join in an automated email from the Cannabis Marketing Association Zoom account one day prior to the event. If you do not see this in your inbox, please check your spam and promotions. This event is FREE for CMA Members and $20 for Non-Members. If you are unsure of your membership status, please email [email protected].

Join CMA & Standard Insights for Improving Marketshare of your Brand using an AI-Driven Virtual Budtender at 12:00 pm MT on September 21. Learn how to harness the power of your customer’s data using artificial intelligence (AI). While traditional analytics is already being used in the cannabis industry, its main weakness is it only tells you what happened in the past and is limited to how much data its human operator can process. AI helps you see what’s likely to happen in the future. This can improve customer experience, prevent customer indecision, and tell your customers what to do next. By implementing a data-driven, surgical approach with marketing outreach, your brand or dispensary can: increase sales, improve average order value, and reduce customer churn. Session Objectives Know Your Customers Better Than They Know Themselves Profitability scoring off all your customers All your customers have to belong to specific groups Personalized recommendations for future purchases How AI predicts the future Speaker Bios Jerry Abiog is a Co-Founder and CMO of Standard Insights – an AI as a Service growth marketing platform. Their solution helps companies worldwide address the challenges of leveraging customer data to drive repeat business. Check out what they’re doing in the cannabis industry. LTC Dennis Collins, USA (Ret) is an Account Executive for Standard Insights. He’s passionate about helping veterans and others realize the power of cannabis in helping solve whatever ails them. This event is free to active CMA Members and $20 for Non-Members. If you are unsure of your CMA Membership status, please email [email protected].