By Mel McGovern, Content Director, NisonCo PR If you’re a local cannabusiness that has put time into increasing your web presence, you have hopefully picked up valuable SEO tips along the way, such as using cannabis-related keywords for which your clients might be...
The cannabis industry still prioritizes social media marketing. But should it? The reasons to stay or go might surprise you. By Aaron Rosenbluth, Content Director, Hybrid Marketing Co. (Image Credit: Shutterstock) Like most people, the cannabis industry...
By Katherine Wolf, Chief Marketing & Operations Officer, Malek’s Premium Cannabis As the commercialization of cannabis grows, so does the industry’s environmental impact—and since today is Earth Day, it’s never been a better time to talk about how we can work...
Cannabis and Generational Targeting How Art Meets Science with Cannabis Programmatic Advertising A CMA Webinar Brief By Emily Wells On November 9, Cannabis Marketing Association was joined by Guillermo Bravo, Chief Evangelist of MediaJel, and Ted Montanus, Director |...
By Katherine Wolf, Chief Marketing & Operations Officer, Malek’s Premium Cannabis What do you get when you type “cannabis brand” into Google? 90,000,000+ search results. Now the question becomes: what can you do to make yours stand out? Effectively using...