Don’t Rely On Social Media to Connect With Cannabis Consumers
The cannabis industry still prioritizes social media marketing. But should it? The reasons to stay or go might surprise you. By Aaron Rosenbluth, Content Director, Hybrid Marketing Co. (Image Credit: Shutterstock) Like most people, the cannabis industry...
How to Improve Seed-to-Sale Sustainability in Cannabis
By Katherine Wolf, Chief Marketing & Operations Officer, Malek’s Premium Cannabis As the commercialization of cannabis grows, so does the industry’s environmental impact—and since today is Earth Day, it’s never been a better time to talk about how we can work...
How Art Meets Science with Cannabis Programmatic Advertising: A Webinar Brief
Cannabis and Generational Targeting How Art Meets Science with Cannabis Programmatic Advertising A CMA Webinar Brief By Emily Wells On November 9, Cannabis Marketing Association was joined by Guillermo Bravo, Chief Evangelist of MediaJel, and Ted Montanus, Director |...
How to Use SEO to Drive Local Business to Your Cannabis Brand
By Katherine Wolf, Chief Marketing & Operations Officer, Malek’s Premium Cannabis What do you get when you type “cannabis brand” into Google? 90,000,000+ search results. Now the question becomes: what can you do to make yours stand out? Effectively using...
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