The Power of Product Data for Dispensaries: Driving eCommerce Traffic and Revenue
The Power of Product Data for Dispensaries: Driving eCommerce Traffic and Revenue
A CMA Webinar Brief
By Emily ...
Cannabis Marketing Association
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Customer Segments
Cannabis and Generational Targeting
Cannabis and Generational Targeting A CMA Webinar Brief By Emily Wells On October 12, Cannabis Marketing Association was joined by Drew Pedersen, Director, Northwest of MNI Targeted Media to discuss preferences and marketing tactics by age segmentation. The presentation began by briefly polling attendees and posed three questions about four key generations, Baby Boomers, […]
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Understanding Customers to Drive Sales
Understanding Your Customers to Drive Sales: A CMA Webinar Brief By Vyla Carter When advertising and branding cannabis, customer lead generation is an important topic to understand. A panel of cannabis industry experts explained, in a CMA webinar, how to better drive cannabis sales by understanding your customers. The panel included Jon Lowen, the Co-Founder […]
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