In the ever-evolving cannabis marketing landscape, staying informed about the latest strategies, tools, and regulations is paramount for success. We’ve curated a collection of our FREE downloadable materials that will empower you to elevate your cannabis brand in a crowded marketplace and reach your target audience effectively — something seasoned marketers and industry newbies can all benefit from. Dive in to our arsenal of public-facing materials that will take your cannabis marketing efforts to new heights:
Cannabis Marketing Starter Kit
The Cannabis Marketing Starter Kit provides a roadmap for understanding the nuances of cannabis marketing, with CMA Member produced webinars, blogs, podcasts, checklists, and more. Whether you’re a seasoned professional or new to the field, this tool will help elevate your brand in the cannabis space.
Download the teaser here. CMA Members can log in to the Member Portal to access the full 13-page document.
Navigating Social Media Advertising Policies for Cannabis Marketers
Staying compliant with constantly changing cannabis policies on major social media platforms can be a daunting task. This downloadable PDF serves as your go-to reference for the latest cannabis policies on these platforms. We aim to simplify the process, ensuring that you have easy access to the policies you need to stay compliant and succeed in your digital marketing efforts.
The Cannabis Brandbook Guide
Find what makes you stand out as a brand and make it work for you! Whether launching a new brand or revamping an existing one, this workbook will guide you through establishing and defining your verbal and visual identity as a brand.
Maximizing 4/20 Marketing Checklist
As the cannabis industry continues to grow, 4/20 has become an increasingly important date for cannabis brands and retailers to connect with consumers. However, not all cannabis companies have the luxury of big marketing budgets to leverage.
This 4/20 Marketing Checklist explores effective marketing strategies for 4/20 that can be implemented by cannabis brands and retailers with or without big budgets.
Interested in taking your cannabis marketing to the next level? Join CMA as a member today to gain access to our full content library, online and in-person events, and community of industry marketers.
