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Episode 18: Drawing on Various Data Points to Promote The Growth of Cannabis Brands

By MarketingCannabis | October 12, 2021 |
Lisa Buffo, Founder and CEO of Cannabis Marketing Association, sat down with Claire Kaufmann, Director of Client Services at Brightfield Group, to break down ways that brands can utilize data to expand their reach to consumers.
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Episode 17: Show Up in Search Engines: SEO’s Impact on Brand Visibility and Accessibility

By MarketingCannabis | September 7, 2021 |
Lisa Buffo, Founder and CEO of Cannabis Marketing Association, sat down with Lavall Chichester, Founder and CEO of Flavor Fix to discuss SEO's impact on brand visibility and accessibility within the space.
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Episode 16: Marketing Through The Numbers: Using Data to Reach Consumers

By MarketingCannabis | July 28, 2021 |
Lisa Buffo, Founder and CEO of Cannabis Marketing Association, sat down with Claire Kaufmann, Director of Client Services at Brightfield Group, to break down ways that brands can utilize data to expand their reach to consumers.
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Episode 15: Maximizing SEO Strategies to Expand Your Cannabis Brand

By MarketingCannabis | July 13, 2021 |
Lisa Buffo, Founder and CEO of Cannabis Marketing, sat down with Daniela Furtado, Marketing Director and SEO Consultant at Findable Digital Marketing, to break down ways that brands can utilize SEO to drive consumers to their products and services.
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