Member Spotlight: Shayda Torabi
CMA Member Spotlight: Shayda Torabi,
Chief Executive Officer, RESTART CBD
Member Shayda Torabi, Chief ...
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Episode 18: Drawing on Various Data Points to Promote The Growth of Cannabis Brands
Lisa Buffo, Founder and CEO of Cannabis Marketing Association, sat down with Claire Kaufmann, Director of Client Services at Brightfield Group, to break down ways that brands can utilize data to expand their reach to consumers.
Episode 17: Show Up in Search Engines: SEO’s Impact on Brand Visibility and Accessibility
Lisa Buffo, Founder and CEO of Cannabis Marketing Association, sat down with Lavall Chichester, Founder and CEO of Flavor Fix to discuss SEO's impact on brand visibility and accessibility within the space.
The Importance of Data Ownership in a Competitive, AI-Driven Cannabis World
By Jerry Abiog and Dennis Collins
If two markets are pretty much guaranteed to make ...
Member Spotlight: Eric Meth
CMA Member Spotlight: Eric Meth,
Chief Strategy Officer, Surfside
Member Eric Meth, Chief Strategy ...
5 Ways Cannabis Companies Can Improve Their Digital Marketing
By Klarn DePalma
To differentiate your cannabis company, strengthen customer relationships, and build a ...
5 Critical Decisions to Make for Packaging in New Markets
By Tammy Puyear
Over the course of one’s career, it’s easy to identify cyclical and recurring trends, and ...
Episode 16: Marketing Through The Numbers: Using Data to Reach Consumers
Lisa Buffo, Founder and CEO of Cannabis Marketing Association, sat down with Claire Kaufmann, Director of Client Services at Brightfield Group, to break down ways that brands can utilize data to expand their reach to consumers.
5 Character Traits Of Emerging Women In The Cannabis Industry
By Andrea Beaulieu
Are you looking to market towards more women in the cannabis industry? Are you ...
Growth Trajectory: the Intersection of Artificial Intelligence (AI) and Cannabis
By Jerry Abiog and Dennis Collins
Artificial Intelligence (AI) can be defined as getting a computer ...
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