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Don’t Rely On Social Media to Connect With Cannabis Consumers

Don’t Rely On Social Media to Connect With Cannabis Consumers

The cannabis industry still prioritizes social media marketing. But should it? The reasons to stay or go might ...
Episode 40: Winning PR Strategies For Cannabis Brands

Episode 40: Winning PR Strategies For Cannabis Brands

Lisa Buffo, Founder, and CEO of the Cannabis Marketing Association sat down with Shawna Seldon McGregor, Founder & CEO at Maverick Public Relations, to discuss Winning PR Strategies For Cannabis Brands.
Episode 39: Growing Your Cannabis Brand Through Networking

Episode 39: Growing Your Cannabis Brand Through Networking

Lisa Buffo, Founder, and CEO of the Cannabis Marketing Association sat down with Luna Stower, Chief Impact Officer at Ispire, to discuss Growing Your Cannabis Brand Through Networking.
Episode 38: Implementing programmatic advertising for cannabis brands

Episode 38: Implementing programmatic advertising for cannabis brands

Lisa Buffo, Founder, and CEO of the Cannabis Marketing Association sat down with Matt Shait, Vice President of Operations at Surfside, to discuss Implementing programmatic advertising for cannabis brands.
Episode 37: Branding & SEO Stats for Cannabis Marketers

Episode 37: Branding & SEO Stats for Cannabis Marketers

Lisa Buffo, Founder, and CEO of the Cannabis Marketing Association sat down with Emily Wells, Membership Manager at Cannabis Marketing Association, to discuss Branding & SEO Stats for Cannabis Marketers.