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Lisa Buffo, Founder and CEO of Cannabis Marketing, sat down with Corvain Cooper, Chief Brand Ambassador at 40 Tons, to talk about his story and the best ways to elevate a mission-specific brand. Corvain was recently granted clemency from a life sentence without parole for a non-violent cannabis offense.


Session Spotlight: I Was Told There’d Be No Math — Evaluating Brand Loyalty Measures
Cannabis Marketing Summit Session Spotlight
I Was Told There'd Be No Math — Evaluating Brand Loyalty ...


Member Spotlight: Kelly Grogan
CMA Member Spotlight:
Kelly Grogan,
Partner, Grass.co
Kelly Grogan at Grass.co explains his role as partner ...


Member Spotlight: Joan Samuels
CMA Member Spotlight:
Joan Samuels,
Business Developer and Account Manager, HempStaff
Joan Samuels, Business ...


Session Spotlight: Acquisition Workshop: Evaluating a Cannabis Brand
Cannabis Marketing Summit Session SpotlightAcquisition Workshop: Evaluating a Cannabis Brand
featuring Claire ...


Party Like a Marketer Podcast: Episode 4 with Evan Nison – Using PR to Impact Cannabis Advocacy
Using Public Relations to Impact Cannabis Advocacy
Party Like a Marketer Podcast: Episode 4 with Evan Nison
By: ...


Simple Ways to Improve SEO for Cannabis Brands
5 Simple Ways to Improve SEO for Cannabis Brands
By: Victoria Gonzalez
Search engine optimization (SEO) is ...


Where Financing Meets Marketing: Equity Crowdfunding With Republic
Where Financing Meets Marketing: Equity Crowdfunding With Republic
A CMA Webinar Brief
By: Victoria ...


Party Like a Marketer Podcast: Episode 8 with Mary Pryor – Establishing Core Values for Cannabis Brands
Establishing Core Values for Cannabis Brands
Party Like a Marketer Podcast: Episode 8 with Mary Pryor
By: Victoria ...


Member Spotlight: Durée M. Ross
CMA Member Spotlight: Durée M. Ross President & CEO, Durée & Company
Durée Ross of Durée & Company ...
Episode 11: The Powerful Role of Marketing in Growing Your Cannabis Brand
Lisa Buffo, Founder and CEO of Cannabis Marketing Association, sat down with Ru Johnson, Owner of Roux Black Consulting to discuss how the powerful role of marketing can influence the growth of your cannabis brand.
Episode 10: Dissecting Data to Advance Your Cannabis Marketing Strategy
Lisa Buffo, Founder and CEO of Cannabis Marketing Association, sat down with Arundati Dandapani to discuss utilizing data to achieve a new level of success in your cannabis marketing strategy.
Become a CMA Member Today!
Join the fun as we host exciting educational and networking events in your community. Engage with your marketing peers and collaborate to solve the cannabis industry's toughest marketing and public relations challenges, all while building community and having a great time!